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Marketing strategist Edward Volchok
Edward Volchok (Marketing Management MGT641) is a marketing strategist with twenty-five years experience in branding, marketing communications, new product development, and Customer Relationship Management. He has held managerial positions at Ogilvy & Mather, Michael F. Carey Associates, CYRK, and LLKFB where he created highly successful brand-building marketing communications, consumer and trade promotions, and CRM programs for numerous Fortune 1000 companies, middle market companies, and start-ups. He now runs of his own marketing consulting firm. In addition to teaching Marketing Management MGT641, he has taught courses on branding, relationship marketing, advertising, and online marketing at NYU and CUNY. Volchok earned a Ph.D. at Columbia University.
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